The Challenge
From concept to production, the project translates the restaurant's character into image-led moments for digital channels and brand memory.
Identity
Paquitas
Paquitas turns restaurant communication into visual appetite: bold compositions, campaign moments and social-first assets built to make the brand feel immediate, generous and alive.
Identity
Paquitas
Creative Direction / Restaurant / Barcelona
Branding
We gave Paquitas a language for its essence, rooted in its context and reinterpreted through a contemporary lens.
Creative direction / Brand system
The Adjustment
From concept to production, the project translates the restaurant's character into image-led moments for digital channels and brand memory.
The Brand Promise
From concept to production, the project translates the restaurant's character into image-led moments for digital channels and brand memory.
IMG.
Concept & Production
Part 1
Paquitas turns restaurant communication into visual appetite: bold compositions, campaign moments and social-first assets built to make the brand feel immediate, generous and alive.