Anfas Collection

Perfume photography as a storytelling ritual.
Perfume photography is more than just product depiction — it’s a tool to translate invisible emotions into visible aesthetics. For the Anfas Collection, DOMINGO was commissioned to develop a complete visual narrative through art direction and high-end perfume photography. The mission: evoke the essence of each fragrance while crafting a timeless yet sensual brand image.

Anfas is a niche fragrance house inspired by desert rituals, memory, and movement. To express this, our art direction embraced organic textures, mineral color palettes, and architectural still life compositions. Every perfume bottle was treated as an object of desire and contemplation, framed by sculptural props and soft shadows that amplify its character.

We designed every shot to capture not just the product, but the story behind it — turning perfume photography into a cinematic experience. The result is a visual campaign that aligns the olfactory universe with tactile design, aiming to seduce both emotionally and aesthetically.

This visual identity was part of a broader creative collaboration. You can view the Anfas Collection full branding case or discover how we translated this storytelling into digital experience in the web design case study.