Creative Direction
Rizoma
For Rizoma, we developed the art direction and production around the idea of transforming olive oil into a cultural object, not just a product. The creative territories explored origin, land, table ritual, transparency, sensuality, and the tension between tradition and contemporary appetite.
Rizoma, Creative Direction
Tradition, reframed as desire.
For Rizoma, we developed the art direction and production around the idea of transforming olive oil into a cultural object, not just a product. The creative territories explored origin, land, table ritual, transparency, sensuality, and the tension between tradition and contemporary appetite.
Concept & Production
Part 1
For Rizoma, we developed the art direction and production around the idea of transforming olive oil into a cultural object, not just a product. The creative territories explored origin, land, table ritual, transparency, sensuality, and the tension between tradition and contemporary appetite.
Content Creation
Part 2
Tradition, reframed as desire.